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institution1996– (About.com); 2017– (Dotdash); 2021– (Dotdash Meredith)

Dotdash Meredith

Disciplines:
media
publishing/digital publishing
journalism/magazines

Summary

Barry Diller's IAC digital media company — formed from the merger of Dotdash and Meredith — publishing brands including Verywell Health, The Spruce, Investopedia, People, and Better Homes & Gardens.

Core Contribution

Creates the post-pivot digital media model — Dotdash's transformation of About.com from a traffic-chasing portal into a network of vertically excellent reference sites with clean design became a template for digital media survival.

Historical Influences

Barry Diller Neil Vogel

Intellectual Lineage

About.comNeil Vogel Barry Diller 2021

Contemporaries & Peers

Condé Nast Hearst

Minds Influenced

Digital media Lenny's Podcast

Intellectual Posterity

Dotdash Meredith

Discussing

Dotdash Meredith

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