Japanese electrical engineer and co-founder of Sony who defined the company's engineering culture — the belief that any technical problem could be solved if you worked hard enough — creating products like the transistor radio and Walkman from the ruins of post-war Japan.
Built Sony's engineering-first culture — acquiring the transistor license from Bell Labs for a fraction of what it was worth and applying it to consumer products — and developed the Walkman concept after seeing Morita's need for portable music, making him the engineering counterpart to Morita's marketing genius.
No recorded historical influences.
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