Dave Mock's 2005 account of Qualcomm's bet on CDMA technology and the development of the company's extraordinary patent licensing and chip business model.
Provides the most detailed analysis of Qualcomm's unique business model — licensing essential CDMA patents to every handset maker while also selling chips — and the standards battle that made CDMA the foundation for 3G, explaining how a small San Diego startup came to collect royalties on every smartphone.
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