2 thinkers, books, and ideas connected to this field.
American behavior analyst and former military intelligence professional — whose work on behavior profiling, compliance, and nonverbal communication has been presented on MW as a framework for understanding influence and human behavior.
American writer and lecturer whose How to Win Friends and Influence People (1936) and How to Stop Worrying and Start Living (1948) founded the American self-help genre — selling tens of millions of copies and creating the model for every interpersonal communication and influence book since.