Steven Landsburg's 2007 collection of economic arguments leading to counterintuitive conclusions — including the title thesis (that more sexually active people expanding the pool of cautious partners reduces HIV transmission).
Creates the epidemiological economics argument — the title thesis (that cautious people who abstain from sex are actually increasing average infection rates by leaving the pool to riskier partners; their sexual participation would lower average risk) is the most counterintuitive application of economic logic to public health.
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