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institution1999–

Salesforce

Disciplines:
saas
enterprise software
crm
saas/cloud

Summary

Marc Benioff's San Francisco cloud CRM company — the first major cloud-native enterprise software company — creator of the SaaS model and the Salesforce 1-1-1 philanthropy model.

Core Contribution

Creates cloud enterprise software — Salesforce's 1999 launch of CRM delivered as a browser-based subscription service (the 'No Software' campaign) pioneered the SaaS model that every enterprise software company now uses.

Historical Influences

Marc Benioff Larry Ellison

Intellectual Lineage

Marc Benioff Parker Harris1999

Contemporaries & Peers

Oracle SAP HubSpot

Minds Influenced

Enterprise software Lenny's Podcast

Intellectual Posterity

Salesforce SaaS model1-1-1 philanthropy model

Discussing

Salesforce

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