Vani Hari's ('Food Babe') guide to eliminating additives and processed ingredients from diet — a popular manual of her food activism philosophy.
Consumer food activism: Hari's campaigns against specific food ingredients (azodicarbonamide in Subway bread, etc.) translated into a general guide. The 'Food Babe' approach: reading ingredient labels, avoiding processed ingredients, buying organic. Widely criticized by food scientists for chemical fearmongering but commercially successful as a popular health guide.
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