Robert Sutton and Huggy Rao's 2024 guide to reducing organizational friction — arguing that leaders must identify and eliminate unnecessary friction (bureaucracy, complexity, coordination costs) while adding good friction (speed bumps for bad decisions).
Creates the friction management framework — The Friction Project distinguishes between bad friction (unnecessary bureaucratic obstacles) and good friction (deliberate speed bumps that prevent mistakes) and provides tools for managing both; it is the most comprehensive management treatment of organizational drag.
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