10 thinkers, books, and ideas connected to this field.
Israeli-American psychologist and cognitive scientist — co-creator with Kahneman of prospect theory and the heuristics-and-biases research program — the most brilliant of the behavioral economics founders — who died of cancer at 59 before the Nobel was awarded.
Swedish logician who made early contributions to conditional deontic logic and the logic of preference.
British philosopher who has defended the Everettian interpretation of quantum mechanics using decision theory and has contributed to population ethics and global priorities research.
Hungarian-American economist and philosopher who provided game-theoretic foundations for utilitarianism and defended rule utilitarianism independently of Rawls's veil of ignorance argument.
Canadian philosopher who has worked on analogy as a form of reasoning, probability, and formal epistemology.
American philosopher who developed Jeffrey conditionalization — Bayesian updating for uncertain observations — and defended radical probabilism, the view that probability is always subjective.
Swedish philosopher who has worked on deontic logic, the logic of preference, and their applications to ethical theory.
Robert Nozick's investigation of the nature of rationality — arguing that rationality is not derivable from pure logic but involves evolutionary pressures, symbolic utility, and practical reasoning.
Prospect theory is a behavioral economic theory that describes how people make decisions under uncertainty, belonging to the moment when economists began to question the rational choice model.
Aaron Brown's parallel between poker and financial markets — arguing that professional gambling and Wall Street trading share the same cognitive and risk-management foundations.