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canada

16 thinkers, books, and ideas connected to this field.

Thinker

Alistair Croll

Canadian entrepreneur, author, and event organizer who co-wrote Lean Analytics with Ben Yoskovitz — the framework for using data to build a better startup — and who organizes the Strata and FWD50 conferences.

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Thinker

Ann Yeoman

Canadian Jungian analyst who wrote Now or Neverland — a study of the puer aeternus (eternal youth) archetype — exploring the psychology of people who resist growing up, and its contemporary cultural expressions.

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Thinker

April Dunford

Canadian marketing executive and author who wrote Obviously Awesome — the definitive guide to product positioning — advising hundreds of B2B tech startups on how to position their products so that customers immediately understand why they are the best option for them.

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Thinker

Christina Becker

Canadian Jungian analyst contributing to the practice and transmission of analytical psychology in Canada.

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Thinker

Deep Prasad

Canadian quantum computing entrepreneur who has publicly described experiences of anomalous consciousness states and close encounters with unidentified aerial phenomena — combining technology entrepreneurship with advocacy for taking consciousness and UAP phenomena seriously.

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Thinker

Denis Villeneuve

French-Canadian film director — Arrival (2016), Blade Runner 2049 (2017), Dune Part One (2021), Dune Part Two (2024) — widely considered the greatest living science fiction filmmaker.

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Thinker

Farhan Thawar

Engineering executive at Shopify — VP and Head of Engineering — known for engineering culture, developer productivity, and building Shopify's engineering organization at scale.

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Thinker

Jan Bauer

Canadian Jungian analyst who wrote Alcoholism and Women — a Jungian analysis of alcoholism as a spiritual search gone wrong — contributing to the depth psychological understanding of addiction.

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Thinker

Jordan B. Peterson

Canadian clinical psychologist and professor emeritus at University of Toronto — author of 12 Rules for Life and Maps of Meaning — whose YouTube lectures, Joe Rogan appearances, and resistance to Canadian pronoun legislation made him the most polarizing and widely followed public intellectual of the late 2010s.

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Thinker

Margaret Atwood

Canadian novelist and poet — author of The Handmaid's Tale, Alias Grace, and The Blind Assassin — the most decorated and widely read Canadian novelist — who created the modern feminist dystopia.

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Thinker

Marion Woodman

Canadian Jungian analyst who wrote Addiction to Perfection, The Pregnant Virgin, and Dancing in the Flames — developing the Jungian understanding of the addicted psyche, the embodied feminine, and the relationship between eating disorders and the rejection of the body — one of the most influential Jungian voices of the late 20th century.

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Thinker

Mordecai Richler

Canadian novelist and essayist — author of The Apprenticeship of Duddy Kravitz, The Incomparable Atuk, and Barney's Version — the greatest Canadian novelist — whose combination of social satire and Jewish-Canadian experience is without peer.

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Thinker

Robert Aziz

Canadian Jungian scholar who wrote C.G. Jung's Psychology of Religion and Synchronicity — one of the most detailed academic analyses of Jung's synchronicity concept — and who has written on the relationship between Jungian psychology, religion, and consciousness.

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Thinker

Roger Martin

Canadian management thinker and former Dean of the Rotman School of Management — author of Playing to Win (with A.G. Lafley), The Design of Business, and The Opposable Mind — who argues that integrative thinking (holding two conflicting ideas simultaneously without forcing a compromise) is the core skill of great leaders.

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Book

The Apprenticeship of Duddy Kravitz

Mordecai Richler's 1959 novel — about Duddy Kravitz's obsessive pursuit of land and success in Montreal's Jewish community — the definitive Canadian Jewish novel and one of the great portraits of naked ambition.

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Thinker

Tobi Lütke

German-Canadian entrepreneur who co-founded Shopify in 2004 — building it into the dominant e-commerce platform powering millions of businesses — known for his engineering background, radical internal transparency, and the Chaos Monkey culture that expects employees to challenge assumptions.

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